Reebok Teases New JJJJound Sneaker Collab

We here in the northern hemisphere are currently living in a frozen hellscape, but it’s not too early to be thinking about spring and summer style. Despite it being an unreasonably cold March, those warmer days are just mere weeks away, so it’s best to be arming your wardrobe with some new pieces.

Thankfully, the good folks over at Reebok are about to lace you up with some real conversation starters via a dope collaboration with aesthetic gods, JJJJound. The Montreal outlet, who rose to fame following an extremely popular Tumblr page, has since become one of the leading forces in forward-thinking streetwear.

JJJJound figurehead, Justin R. Saunders, has quickly transformed his “digital moodboard” into an extremely influential entity who, along with their own original products, have linked with notable footwear brands like New Balance and Vans. Having already seen great success with those aforementioned joints, Saunders and company are now jumping into a venture with yet another shoe giant. This time, it looks like the Quebecers will be joining up with Reebok for a fresh take on the iconic Club C 85.

An instagram post surfaced earlier today on JJJJound’s official account teasing a forthcoming drop slated for sometime next quarter. While it’s still a bit away, the super clean look is already prompting ideas for our spring getup. Check out it below and get amped for yourself.

 

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Aidan D'Aoust

Aidan D'Aoust

Aidan is a writer from Toronto. His favourite things in the world are music, movies, and mini dachshunds. Give him a follow on Twitter at @aidandaoust, where he’ll also accept your mixtape submissions.

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