Flood The Skin You’re In?

Skin flooding became the rage in skin care earlier this year. As the name alludes, it’s all about hydration, extra hydration, and how to lock it into your face’s epidermis with layered moisture. No longer just for the ladies, skin flooding is now the must-do skincare routine for men, so we connected with the experts at Featuring…You Spa in Toronto to find out more. Here’s what they had to say.

What is Skin Flooding?

Not just the latest buzzword, skin flooding involves layering serums and creams onto damp skin to flood it with look-good, feel-good hydration, increase the efficacy and absorption of products, and protect the skin barrier. “Flooding works to lock in moisture and prevent it from evaporating (known as TEWL or trans-epidermal water loss), making sure your skin feels comfortable and hydrated,” say the experts at Featuring…You Spa.

How do you do Skin Flooding?

It involves four simple steps. Like any good skin-care routine, skin flooding starts with a clean base achieved with a gentle cleanser. “To make the process more effective, leave your skin a bit damp after cleansing or spritz with a hydrating mist and then continue to layer your products from thinnest (one or two serums) to thickest (moisturizingcream),” advise the experts at Featuring…You Spa.

What are the benefits of Skin Flooding?

Like we mentioned before, moisture is the key, so the main benefit of skin flooding is hydration. “If your skin is damp, this helps it to draw in the moisture from the surface of the skin to penetrate the deeper layers,” add the experts at Featuring…You Spa. “Locking in serums with an emollient moisturizing cream is an important step to retaining water and keeping skin hydrated.”

What skin types can try skin flooding?

Skin flooding can work for all skin types. If you have dry skin, it can be performed nightly; if you have normal to oily skin, consider doing it as your weekly treatment. Acne-prone skin should skin flood sparingly/monthly to ensure products don’t clog pores and trigger breakouts. Dehydration is the cause of many skin-based problems including irritation, redness, inflammation, and acne. “So ensuring that you are hydrating your skin barrier enough by flooding your skin, will result in smoother, healthier, glowing skin, and glowing skin is always in,” say the experts at Featuring…You Spa.

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