Product Hype: EXTRA: XYON Rejuvenate Performance Shampoo and Nurture Performance Conditioner for Men

Men’s hair loss is real. And common. According to the Canadian Dermatology Association, male pattern baldness affects approximately 50 per cent of men, with four out of five men experiencing some degree of hair loss by the age of 70 years. So, if you could hang onto a few of your strands longer, wouldn’t you want to do it?

XYON Rejuvenate Performance Shampoo and Nurture Performance Conditioner for Men can help you achieve just that.

Fuelled with ingredients inclusive of clover flower, rosemary leaf, ginseng and ginger roots, pea sprouts, caffeine and avocado oil, both the shampoo and conditioner’s formulas are specifically crafted to block the, eh hem, sex hormone, dihydrotestosterone (DTH) that can make you lose your hair. While DTH is essentially good for you, as it is attributed to your deep voice, your muscle mass and other manly characteristics, higher levels of it can also shrink your hair follicles and shorten their cycle causing them to grow thinner, become brittle and fall out. By fighting male pattern baldness with the above natural ingredients, you’re simultaneously hydrating each strand while making it stronger fuller and eventually, thicker in texture.

Dermatologist crafted and tested for efficacy and safety, all you have to do is lather up and rinse the Rejuvenate Performance Shampoo in and out, before applying the Nurture Performance Conditioner. Allow the conditioner to soak into your hair for two to three minutes before washing it out and getting on with your day. Used regularly and as a duo, you’ll also experience less scalp oil, which can block hair growth and softer, stronger hair, which help improve hair growth and longevity.

XYON Rejuvenate Performance Shampoo and Nurture Performance Conditioner for Men, from $55 for 296 ml each, available online at

Adriana Ermter

Adriana is an award-winning writer and editor. The former beauty director for FASHION magazine and editor-in-chief of Salon and of Childview magazines has hosted beauty videos for, as well as contributed to Men’s FASHION, Chatelaine and, Flare and, Huffington Post Canada, National Post,,, and She lives in Toronto with her very spoiled feline, Trixie-Belle, and a fantastically large perfume collection.

You may follow Adriana on Twitter: @AErmter and on Instagram: AdrianaErmter.

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