Product Hype: Groom Hand Repair Cream

At the risk of sounding basic (which, btw, when did having life’s basic necessities become boring or bad? We’re so confused), you need an every day, all day hand cream, like Groom’s Hand Repair Cream.

Why? Because you touch stuff and then, you need to wash your hands to remove said stuff. Factor in pollution, the sun and aging, this environmental and biological wear and tear has to be countered or you’re not only going to have dry, sore and old-looking hands, they’ll feel like it too.

The Hand Repair Cream however, fixes all of that. It’s fuelled with moisturizing moringa butter, beeswax and jojoba extracts to keep your skin looking and feeling soft and supple. Barley extracts work hard to repair and soothe, while citrus zest, coriander seeds and rosemary add a fresh, light, sensory touch. It’s the perfect product to use too, especially after your washed up with Groom’s Hand Wash. The cream won’t feel greasy or slimy or even leave a tacky film on your hands. Plus, Groom is a Canadian owned and operated company, so they know what real men need. Enough said.

Groom Hand Repair Cream, $18 for 60ml, available online at www.thegroomindustries.com.

Adriana Ermter

Adriana is an award-winning writer and editor. The former beauty director for FASHION magazine and editor-in-chief of Salon and of Childview magazines has hosted beauty videos for fashionmagazine.com, as well as contributed to Men’s FASHION, Chatelaine and chatelaine.com, Flare and flare.com, Huffington Post Canada, National Post, AmongMen.com, thekit.ca, iVillage.ca and thewhaleandtherose.com. She lives in Toronto with her very spoiled feline, Trixie-Belle, and a fantastically large perfume collection.

You may follow Adriana on Twitter: @AErmter and on Instagram: AdrianaErmter.

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