If there’s one thing we’ve come to learn about tech giant Apple, it’s that they know how to throw an event. Today’s press conference was no exception, as the company unveiled their newest batch of services and software, most notably of course, the iPhone 7. The event was chock-full of information, and featured guest appearances by design officers at Instagram, Nike, and even Sia, because why not?
The whole shebang started off with an introduction by James Corden, who led Tim Cook and ageless wonder, Pharrell Williams, through a mini episode of Carpool Karaoke. The significance? Apple is apparently partnering with the series for exclusive segments, likely powered by Apple Music. This tidbit was dropped within the first few minutes of the show. If you were unable to stream the presser, and have yet to dare the Twitterverse, we’ve jotted down the highlights. If you’re a fan of Apple products, prepare to hold onto your butts.
