Product Hype: SheaMoisture Men Refreshing Vetiver & Neroli Body Wash

If there has ever been one, this has been the year of soap. For 365 days you’ve consciously washed your hands, faces and bodies more frequently than ever before. Which makes it the perfect opportunity to swap out your tired and used bar of soap and replace it with SheaMoisture Men Refreshing Vetiver & Neroli Body Wash.

More hydrating than most shower gels, this body wash builds Fair Trade Shea butter right into the formula. Sweet neroli and tart vetiver round out the wash’s ingredients list, giving it a crisp and fresh scent that leaves your skin feeling revitalized and looking clean. Just don’t use it in your hair. SheaMoisture Men has a Refreshing Vetiver & Neroli Shampoo for that and with the same great scent, cleansing, conditioning and hydrating benefits, too. After all, Shea butter isn’t just a part of the brand’s name, it’s in the brand’s DNA and is the foundation for each of the American label’s products.

Created from recipes passed down by the founders’ grandmother Sofi Tucker, SheaMoisture is an honoured family legacy. The 19-year-old widow supported her four children by selling Shea Butter, African Black Soap along with homemade hair and skincare products throughout Sierra Leone in the early 1900s. Now, her natural and sustainably produced Men’s line can be used by all. And while it boasts raw shea butter handcrafted by women in Africa and has been crafted specifically to serve men of colour, what you won’t find in any bottle are sulfates, parabens or mineral oil. Just cleansing goodness that’s safe and beneficial for any man and everyone to use.

SheaMoisture Men Refreshing Vetiver & Neroli Body Wash retails from $6.99 to $9.00 each, available at Walmart stores and online at www.sheamoisture.com/ca.

Adriana Ermter

Adriana Ermter

Adriana is an award-winning writer and editor. The former beauty director for FASHION magazine and editor-in-chief of Salon and of Childview magazines has hosted beauty videos for fashionmagazine.com, as well as contributed to Men’s FASHION, Chatelaine and chatelaine.com, Flare and flare.com, Huffington Post Canada, National Post, AmongMen.com, thekit.ca, iVillage.ca and thewhaleandtherose.com. She lives in Toronto with her very spoiled feline, Trixie-Belle, and a fantastically large perfume collection.

You may follow Adriana on Twitter: @AErmter and on Instagram: AdrianaErmter.

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