Shoe Game: The History Of adidas

Pharrell Williams for adidas' #OriginalSuperstars campaign

Odds are you have probably owned a pair of adidas at some point in your life. The brand revolutionized the world of athletic footwear, and has made a name for itself as a leading street-style brand… no easy feat. Here is a look at the history of the legendary shoe and apparel brand, starting with the humble beginnings:

Above: The adidas Trefoil logoAbove: The adidas Trefoil logo

 

1972

adidas launched their new Trefoil logo just in time for the 1972 Olympic Games in Munich. The Trefoil was a symbol of performance.

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