Toronto-based label Whitney Linen recently revealed their first men’s collection at a invite-only runway show at Toronto’s Spoke Club.
Expanding the brand to menswear this season, the Whitney Linen collection for men includes a comfy floor-length robe and classic summer wardrobe staples including blazers, tailored shirts, pants and cargo shorts, all made using 100% linen.
“I wanted to create easy, gentlemanly basics. Much like Whitney Linen’s womenswear, these are the kind of pieces he can take from the office to the weekend,” says Whitney Westwood, founder of Whitney Linen.
“The most fun part of designing our first men’s collection was the amount of colour we used. We wanted to show that menswear should not be limited to black, white and grey. Men can have just as much fun as women when dressing up,” says Franciska Veress, co-designer of Whitney Linen.
Here’s a look at a few of the eco-friendly spring/summer 2013 Canadian designs that came down the runway.